Choosing a niche without feeling trapped

Do you get frustrated when someone says "narrow your niche"?

When I first started my business - it felt like niching down was all anyone was talking about.

But it made me feel trapped. Like someone was putting me in a box.

In this episode - I talk about how I now look at choosing a "niche" and how you can do it without feeling trapped or like someone is putting you in a box.

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